As of 2011, more than 11,000 customers

Cure4Life was founded in 2011. Founder and biophysical physician Ineke van den Berg has the dream: to help as many people as possible with overweight and associated health problems towards a healthy life. A healthy weight and a body that is in balance. Her vision proves successful. How? By working in a fundamentally innovative way. She gathers a medical scientific team around her and together they come to three important conclusions:

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1. We can only bring people (and their weight) into sustainable balance if we first know the individual causes of the imbalance.

2. A general diet is insufficient. Every person and body is unique and that requires customization, an individual and personal approach.

3. Real lifestyle change requires real awareness.

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The problem

Since 1975, the number of seriously overweight people worldwide has doubled. There are more than 1.9 billion overweight adults, of which 650 million are seriously overweight. 41 million children under the age of 5 are moderately or severely overweight. More than 340 million children and adolescents (5-19 years) areoverweight and the number is still increasing.

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Overweight in the Netherlands
In 2022, more than half of Dutch people over the age of 18 were overweight and 15.1% were even seriously overweight (obese).

 

Program development

The above three conclusions appear to be the basis for a successful lifestyle intervention:Cure4Life. More and more healthcare professionals are joining Cure4Life and the number of branches in the Netherlands is growing steadily. Within a few years, thousands of people have been helped thanks to Cure4Life's unique, personal and holistic approach. Our clients have achieved their goals thanks to a personal lifestyle program that looks at the causes of obesity and imbalance. A broad view of all important health facets. Facets that are all connected and can never be seen separately. Nutrition, exercise, relaxation, sleep, mental-emotional capacity and behavior. They all come together in Cure4Life's tailor-made lifestyle programs. And thanks to intensive personal guidance, Cure4Life works on awareness and application. This is where knowledge, skills and quality come together. With only one goal: to help as many people as possible towards a permanently healthy life. Because that's what gets us out of bed!

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In October 2021, Cure4Life became part ofHealthier Netherlands. Gegezonder Nederland is an umbrella organization for brands such as TIGRA, VytL, SmokeFree,Bureau for Physical Labor andMama Mascha. Healthier Netherlands works from an optimistic attitude to life and the belief that a healthier lifestyle is accessible to everyone. 

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Online program

With all the knowledge and experience from supporting more than 10,000 customers, we opted to launch an online program in 2023. In a changing world, we also see the needs of our customers changing. Being able to follow a completely personalized program from home is something that is increasingly requested by our customers. In the online program we start with an extensive intake questionnaire and sending a home package for blood and urine tests. This information is converted by our Advisory Team into personal advice, with corresponding amounts of nutrients. This is the basis for the Cure4Life program, which is delivered in phases by email. 

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